Sal Barbier’s skating career began in the 90s when he was sponsored by H-Street, Etnies, and Plan B. His first pro model shoe; the Etnies SLB 23, are known as one of the most successful skate shoes of all time. SLBarbier, Sal’s signature label, is a culmination of his personal style, a blend of skate culture and Americana aptly dubbed “Skaticana”(pronounced: Skate-icana); the fusion of the best aesthetics of classic subcultures and the stylistic nostalgia that comes with being a progressive “Made in America” brand. Skaticana celebrates the history and cultural heritage of skate culture; pre-dating action sports. SLBarbier is a creative mix of pieces that creates a brand that separates itself from the average menswear line. Its combination of premium selvedge denim, refined button ups, catchy tees, sharp headwear and luxurious leather goods makes it an iconic label for the men of Skaticana.