Video Let It Ride: The Craig Kelly Story - DVD

Video Let It Ride: The Craig Kelly Story - DVD
Reg $29.95
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OWN ONE OF THE MOST IMPORTANT SNOWBOARD MOVIES EVER MADE… Let It Ride: The Craig Kelly Story documents the passion and success that defined the late, great, Craig Kelly who initiated the snowboarding world into the mainstream. Under his tutelage snowboarding has become more than a sport, but a culture. More than a hobby, but a billion dollar industry - in, "Let It Ride." Includes Craig Kelly, Jake Burton, Terje Haakonsen, Keith Wallace, Tex Devenport and many more.

Once in a while a person comes along and flat changes it all, and for the world of snowboarding, Craig Kelly was that guy. Some feel if Craig hadn't done it, someone else would have shown up and led the charge, but that's not how it happened. Craig Kelly led the charge, and led it with more class, skill and energy than anyone else would have or could have. Craig Kelly was snowboarding's original captain, and remained on top until his death. While Jake Burton and the other literal founders of snowboarding are due much cred for creating the sticks so many of us rely on for our sanity, happiness and sport, snowboarding as an industry and profession owes Craig Kelly and riders like him its livelihood. Snowboarding as an Olympic sport? Professional snowboarding as a legitimate job? Snowboarding as a billion dollar industry? Craig was the match that lit the fuse. Director Jaques Russo's "LET IT RIDE," is Craig's story.