Volcom was started in 1991 by Richard Woolcott and Tucker Hall. The dream to start their own brand focused around snowboarding, skateboarding and surfing was sparked on a snowboarding trip to Tahoe. Started during a turbulent era with the Gulf War breaking out, Volcom would come to represent the culture of boardsport enthusiasts that wanted to rise above the political chaos. Their passion project would grow legs the following spring and quickly snowball into a global leader in the action sports clothing market.
Volcom has served as a conduit for the subcultures of art and film to join the mix of skating, snowboarding, and surfing in a way that pushes creative boundaries. Volcom’s ‘True to This’ campaign highlights this inclusivity to support all people who are following their own passion. With high quality garments to back up their positive messaging, Volcom continues to pave their own path.
Volcom manufactures skate-ready basics such as Volcom shirts, shorts, pants and jeans to get you through your sessions. But their product assortment is much more vast including technical backcountry jackets along with accessories built for any adventure. Explore everything Volcom has to offer and remain true to your passion, whatever it may be.